Monday, May 21, 2012

BP Crisis Communications

May 10, 2011 by  
Filed under internet marketing blog

British Petroleum’s online banner advertising crisis communications campaign David Erickson of the e-Strategy Internet Marketing Blog takes a look at an aspect of BP’s crisis communications efforts in the form of banner ads that point people to the company’s Twitter account. Watch more marketing screencasts: bit.ly Follow David Erickson on Twitter: twitter.com

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Comments

One Response to “BP Crisis Communications”
  1. mIXsaz says:

    I wonder how many ppl actualy do fall for BP’s site/tweet absurd

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